The Latest

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  Snapchat Adds Public ‘Topic Chats’ to Expand its Use Case

  Public group chats could be another way to engage Snap users.

  Snapchat

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  YouTube Improves Timestamp Controls, Expands Reply Suggestions

  The latest updates from the YouTube team. 

  Social Media Updates

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  WhatsApp’s Usernames Option Will Help Limit Data Exposure

  WhatsApp's shift to usernames will help to address data scraping concerns.

  Social Media Updates

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  Data Shows That Meta’s AI-Based ‘Vibes’ Feed is Struggling to Hold Attention

  Initial results suggest that not many people are interested in an AI-only video feed.

  Social Media Updates

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  Meta Announces that ‘Core’ 2Africa Undersea Cable Project is Complete

  The report has been repeatedly delayed due to attacks in the Red Sea.

  Social Media Updates

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  X Will Soon Indicate if a Profile Is Using a VPN

  This could help to highlight foreign-based agitators in the app. 

  X (Twitter)

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  TikTok Is Making a Major Holiday Shopping Push

  TikTok is keen to replicate the success it's seen with in-app shopping in China.

  TikTok

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  Snapchat Highlights the Importance of Multicultural Representation in Ads

  Snapchat says brands need to consider broader representation in their promotions.

  Snapchat

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  Google Adds AI-Powered Image and Video Tools To Demand Gen Campaigns

  New AI tools to help you expand your Demand Gen promotions.

  Social Marketing

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  Meta Brings Enhanced HDR Dolby Vision Support to Instagram

  Higher quality visuals coming to your IG feed.

  Instagram

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  X Launches Updated DM Architecture to All Users

  X's new system has improved encryption to protect messages.

  X (Twitter)

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  China and Korea Look To Curb Creator Influence on Sensitive Topics

  As influencers gain more political power, should there be more rules around what they can discuss?

  Social Marketing

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  Meta Shares Tips on How To Maximize Holiday Campaigns

  Are you getting the most out of your holiday campaigns?

  Social Marketing

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  TikTok Launches Hub To Assist With Holiday Campaigns

  Ad tips, influencer partnerships and more are all covered in the holiday guide.

  Social Marketing

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  X Shares Tips for Holiday Marketing

  Some key pointers to help guide your X strategy.

  X (Twitter)

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  Facebook Adds AI Tools to Marketplace

  Some new ways to find the best deals on Marketplace.

  Facebook

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  Snapchat Shares Insights Into What Creators Are Seeking in Brand Deals

  A look at what creators are seeking in branded content partnerships.

  Snapchat

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  TikTok Officially Launches Its Bulletin Boards Feature

  It is similar to Instagram's Broadcast Channels, but in TikTok form.

  TikTok

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  LinkedIn Adds AI-Powered Conversational Search

  Now you can find people, pages and posts by asking more specific questions.

  LinkedIn

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  Google Adds AI-Powered Shopping Tools for the Holidays

  The new tools will help you find relevant products and even make purchases on your behalf.

  Social Media Updates

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  Google Adds AI-Powered Guidance for Ads and Analytics

  Google is providing advertisers with AI guidance for their campaigns. 

  Social Marketing

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  TikTok Launches Major Holiday Shopping Push

  TikTok is working to win more people over with in-stream shopping options.

  TikTok

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  Reddit Launches New WooCommerce Integration

  An easier way for WooCommerce merchants to launch and run Reddit campaigns. 

  Social Marketing

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  Meta Shares Tips on How To Use Click-To-Message Ads

  Some pointers to help drive more DM connection opportunities.

  Social Marketing

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  Threads Adds Podcast Promotion Tools

  Now podcasts can be linked to Threads profiles.

  Social Media Updates

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